Published Wednesday, August 30th, 2023 (10 months ago)

Breeders' Cup Unveils Logo for 2024 World Championships

41st Running Takes Place Nov. 1-2, 2024, at Majestic Del Mar racetrack in Del Mar, California.

Breeders' Cup 2024 Event Logo

LEXINGTON, Ky. (Aug. 30, 2023) — The Breeders’ Cup, one of Thoroughbred racing’s most prestigious international events, today unveiled its official logo for the 2024 Breeders’ Cup World Championships, to be held Nov. 1-2 at Del Mar racetrack in Del Mar, California. This will be the third time that Del Mar will host the World Championships after being the host site in 2017 and in 2021.

The 2024 logo design incorporates the majestic seaside attraction of Del Mar, with an azure blue sky joining the Pacific Ocean waters. The primary Breeders’ Cup logo, surrounded by a diamond shape, overlays these elements. The words “World Championships” are inscribed near the top of the image, which is surrounded by a yellow-lined circle.

“The 2024 official logo accentuates the grace and beauty of Del Mar and its iconic setting as one of the world’s most renowned and picturesque racetracks,” said Breeders’ Cup Chief Marketing Officer Justin McDonald. “We look forward to showcasing next year’s logo to our international guests and participants on official materials and merchandise apparel for the 41st running of the World Championships.”

To learn more about the 2024 Breeders’ Cup World Championships and to sign up for ticket information, fans can visit BreedersCup.com/2024.

This year’s Breeders’ Cup World Championships will be held on Nov. 3-4 at Santa Anita Park in Arcadia, California. Tickets are available at BreedersCup.com/tickets. The World Championships will be broadcast live on NBC, Peacock, USA Network, and FanDuel TV.


ABOUT BREEDERS’ CUP Breeders’ Cup Limited administers the Breeders’ Cup World Championships, Thoroughbred racing’s year-end Championships, as well as the Breeders’ Cup Challenge Series: Win and You’re In, which provides automatic starting positions into the Championships races through an 80-race series hosted by 11 countries, and the U.S.-based Dirt Dozen Bonus Series. The Breeders’ Cup supports and operates under the Horseracing Integrity and Safety Authority (HISA), which, for the first time, establishes a national, uniform set of rules applicable to every Thoroughbred racing participant and racetrack. HISA seeks to enhance the safety of both horse and rider and to protect the integrity of the sport to the benefit of all racing participants, fans, and bettors.

The 2023 Breeders’ Cup World Championships, consisting of 14 Grade 1 Championship races, and $31 million in purses and awards, is scheduled to be held Nov. 3-4 at Santa Anita Park in Arcadia, California. The Championships will return to the West Coast in 2024 with Del Mar in Del Mar, California, set to host Nov. 1-2. The Championships will be televised live by NBC Sports. Press releases appear on the Breeders’ Cup website, BreedersCup.com. You can also follow the Breeders’ Cup on social media.


ABOUT DEL MAR Del Mar, just a few furlongs from the Pacific Ocean, has been a racing destination since its founding in 1937 by entertainment icon Bing Crosby and a crew of his Hollywood pals. Owner-breeder Crosby, known as the original laid-back Californian, put his special stamp on the place “where nobody’s in a hurry but the horses.” Bing penned and sang a ditty called “Where the Turf Meets the Surf” in 1938 and the song is still played today at the start and finish of every card. The seaside oval is one of America’s racing stalwarts, a proving grounds for stars-in-the-making and stars-in-fact guided by first-rate horsemen and enjoyed by enthusiastic crowds all summer long. Del Mar also conducts a second racing meet – the Bing Crosby Season – during the month of November. For more information, visit DMTC.com


Media Contacts:     Claire Crosby, Breeders' Cup, 847-613-5715. ccrosby@breederscup.com 

Jim Gluckson, Breeders’ Cup, 646-335-6835, jim@breederscup.com

Mac McBride, Del Mar, 858-792-4269, mac@dmtc.com