Del Mar Thoroughbred Club's privacy practices for our "My Del Mar" members and users of online gift shop and/or ticket office ordering and is effective July 1, 2004.
We respect your right to privacy. Your ability to make informed choices about the uses of your information is important to us. This privacy statement explains our policy regarding the collection, use, disclosure and protection of personal information provided to us when you register for a "My Del Mar" account or otherwise provide such information to us. The terms of this privacy statement apply to information collected from you, unless different terms are specified as part of a special offer, or in another form or contract we provide to you and you consent to those terms by participating in such special offer or program, or otherwise.
What is personal information?
Personal information is information that identifies an individual or is directly associated with a specific person or entity. Examples are a customer's name, address, telephone number, e-mail address, credit card number, or information about activities which can be directly linked to that person, such as purchases that he or she may make. In our view, personal information does not include data that we may collect about a group or category of our products, services or customers, from which specific customer identities have been removed. Information that is aggregated in this way may enable us to take information about how you may use a service and combine that with information about how others use the same service, but with no personal information included in the resulting data. Such aggregated data can help us understand trends and needs of our customers so that we can better consider new services and tailor those we have to better meet our customers' desires.
How do we collect personal information?
We collect personal information about you when you sign up for a "My Del Mar" profile, place an order through our gift shop of ticket office or sign up for an ontrack contest or promotion.
Certain cookies are saved on your computer to help our web server rember who you are, and your viewing and logging-in prefrences.
How do we use the personal information we collect from you?
The personal information we collect is generally used to tell you about opportunities and events that may be of interest to you.
If you prefer not to receive information from us, you can let us know that by modifying your online profile or by clicking on a link provided specifically for opting-out of all lists that is placed at the footer of emails sent out.
Do we share your personal information?
We do not sell, rent, share or disclose personal information to third parties without your prior consent, except in the following limited circumstances.
If you order something from us, such as through The Gift Horse (gift shop), we may provide to a third party information that is necessary to complete your order. For example, we may provide your address to a shipping carrier, and if you pay by a credit card or debit card, your card number and sales transaction information are passed on to the card processor and/or issuer (including their service providers such as fraud verification services).
Also, we may disclose personal information in the good faith belief that we are lawfully authorized to do so, or that doing so is reasonably necessary to comply with legal process or authorities, respond to any claims, or to protect the rights, personal property or safety of DMTC, our customers, employees or the public.
What do we do to protect personal information?
We have put into place various security measures in an effort to protect personal information from loss, misuse or alteration while it is under our control. Personal information we collect is stored electronically and may be combined with other information you give us.
Account information is accessible online only through the use of a password. To protect confidentiality of personal information, you must keep your password confidential and not disclose it to any other person.
What about links to other web sites?
What if you want to update, review or correct personal information?
You may update, review or correct your online account information at any time online by accessing your password-protected profile via the "My Del Mar" area of our website.
How do we notify you if we change our privacy statement?
We reserve the right to change this privacy statement at any time. We will alert you to the fact that changes have been made by indicating at the top of the privacy statement the date that it was last updated. We encourage you to review our privacy statement to make sure you understand how information you provide will be used. If there is a material change in the way we use.