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Del Mar Facts & Figures

  • Del Mar’s 2009 seven-week meet total on-track attendance was 635,679.
  • 44,907 guests attended Del Mar’s Opening Day in 2009, the largest single-day crowd in Del Mar history.
  • The average daily attendance was 17,178.
  • Since 2000, Del Mar’s on-track attendance has increased over 20.5%.
  • $468 million was wagered on Del Mar’s races in 2009.
  • 57% of Del Mar’s patrons are from San Diego County.
  • 31% of Del Mar’s patrons are from Orange and Los Angeles Counties.
  • 68% of Del Mar’s on-track patrons are between the ages of 21-49.
  • 75% of Del Mar’s patrons have an annual household income of $90,000.
  • Del Mar’s television signal is broadcast to over 1,100 locations throughout North and South America, including New York, Los Angeles, Chicago, San Francisco, Dallas and Miami.
  • Food and beverage sales at Del Mar in 2009 were over $13.8 million.

For more information about Sponsorship Opportunities, Contact Walker McBride by email (walker@dmtc.com) or phone (858-794-1053).

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