by SpenceCC » Fri Nov 16, 2012 8:07 pm
November 11, 2011
- On Track Attendance - 5,151
- Total Handle - $4.632 Million
November 18, 2011
- On Track Attendance - 13,143
- Total Handle - $5.332 Million
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November 9, 2012
- On Track Attendance - 1,648
- Total Handle - $5.703 Million
November 16, 2012
- On Track Attendance - 2012
- Total Handle - $5,521 million
I throw in an excuse for November 11, 2011 because there rain all day and most of the evening.
So let's analyze.
Moving from night time to day time, there is a SLIGHT increase in the handle.
2011 - $5.332 million
2012 - $5.521 million
a 3.5% INCREASE!?
Now let's talk about the attendance.
- a 68% decrease from the attendance with BAD weather of WEEK 1 2011, compared to GOOD weather WEEK 1 2012
- a 85% decrease with GOOD weather from the attendance of 2011 to 2012
The handle is basically the same
The attendance is on average 75% WORSE
Concessions take a HUGE HIT
So in the end, what made more money for the track FRIDAY DAY or FRIDAY NIGHT?
FRIDAY NIGHT wins 76.3% of the time with a +5% error for concessions.
As almost everyone here knows, I am a huge support for the Friday Night racing at Hollywood Park.
I was sad to see that BHP choose to not do night time racing.
But, NUMBERS NEVER LIE. And due to the numbers, BHP made a bad decision.
This of course IS ALL BASED ON THE NUMBERS with a level playing field.
Basically, LOGIC, not emotion.